BIC CLASS OF 2023 PORTFOLIOS

Friday

,

March

19

,

2021

11:30am

-

2:00pm

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BIC CLASS OF 2023 PORTFOLIOS

Friday

,

March

19th

11:30am

to

2:00pm

COUNTDOWN TO LIFT-OFF

The Final Countdown!

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Dear Recruiters, Talent Seekers, and Career Catalysts:

3 - 2 - 1 >> LIFT OFF

The 2023 BIC Portfolio Thesis Defense on Tuesday, May 30th is officially OVER.

More than 15 TOP PROS came to campus and gave the

SEAL of APPROVAL to all 22 BIC portfolios.

The BIC Class of 2023 is now officially graduated -- and ready to

shape the future of the communications industry.

I'm excited to share this moment with links to their portfolios and to

introduce the BIC Class of 2023.

Thanks for supporting BIC, the Master's degree program in Branding + Integrated Communications at The City College of New York:

the only graduate program to produce

INTEGRATED TALENT for an INTEGRATED WORLD.

Stay curious,

Nancy R. Tag

Professor + BIC Program Director

Venue

MEET THE BICsters

22 in 23

After two years in BIC's 36-credit interdisciplinary master's program, students not only earn a graduate degree, but create portfolios that showcase discipline depth in an integrated framework. This year, we celebrate 22 portfolios in the areas of ART DIRECTION, COPYWRITING, BRAND MANAGEMENT, STRATEGY, MEDIA PLANNING, and PUBLIC RELATIONS.

22 students from all across the globe, including Dubai, Peru, and Venezuela as well as more exotic places such as Brooklyn, the Bronx, and Manhattan's Upper Westside.

BICsters from the Class of 2023 have received degrees from illustrious universities -- from City College to Hunter and from Sarah Lawrence to Vassar College. As undergrads, they've studied a range of disciplines including nutrition & food science, cinema studies, English literature, graphic design, printmaking, and nursing. They've won ONE Show Pencils and Merits, TLF Fellowships, a DezMax and CCNY Graduate Symposium scholarship.

Links to portfolios as well as each graduate's email and LinkedIn profiles are included under each portrait. Reach out directly and HIRE them before the future gets away from you.

CREATIVES

Alexis Brown

The coordinating, decorating, art director.

I design more than brands.

Annanya George

Brands aren’t real,

yet we perceive them to be. That’s why you need an illusion designer.

Sabrina Khan

The art director who doesn't think world peace

is realistic,

but can't help dreaming about it anyway.

Jaymie Lunt

As a Campaign Composer,

I make music

out of anything to create brand harmony.

Ingrid Ramos

I'm a people explorer.

Every consumer is an expedition with an

insight at the end.

Dina Shehab

A bicultural art director

who uses design

to unite.

Hanako Suzuki

Every brand challenge

is like a mystery.

I won’t stop collecting

clues until the

“aha!” moment strikes.

Genaldri Tjahjadi

Big idea

generator by day.

Karaoke

enthusiast by night.

MANAGEMENT/PLANNING

Aubrey Downing

The best way to experience a story

is to live it.

I help brands transform words into worlds.

Jody Karg

I’m a storytelling

strategist who

breaks down barriers and builds up brands.

Jazmine Mikell

I'm a curious questioner. Isn't that where great strategies always start?

Andrew Page

An expert interviewer.

Deep listener.

Skilled strategist.

Let me unlock your

brand's hidden truths.

Ariadne Rosales Valero

A fearless problem-chaser who's not afraid of a brand’s biggest challenges. In fact, I seek them out.

Feygens Saint-Joy

An exuberant strategist who brings energy, excitement, and brandJOY to the bottom line.

Isabella Santana

A passionate explorer who dives deep to create meaningful connections.

Niki Thomany

I’m not just a strategist.

I’m a social scientist exploring meaningful

relationships between people and brands.

Bonnie Tse

I'm an optimistic brand strategist and purpose-driven marketer with a sweet tooth craving.

Sekayi Williams

A disciplined, creative, relationship builder.

When you listen to Sekayi, you elevate your brand.

PUBLIC RELATIONS

Mayce Barker

I make PR strategy

come to life

through DEI and

lived experience.

Fijolla Duraku

Inspiring authentic and

enchanting human connections in the

digital multiverse.

Gabrielle Newland

Motivated by

meaningful color. Strengthened by

genuine wisdom.

Strategic by choice.

Justine Sanborn

A future-forward voyager who creates experiences that build conversations and communities.

“

”

The only master's degree program to teach branding and integrated communications in an integrated way.

A BIG BIC WELCOME

Nancy R. Tag

Professor + BIC Program Director

Dear Recruiters, Talent Seekers, and Career Catalysts

Welcome back to campus for our 7th Annual BIC PiP! Over the next few hours, you’ll tap into the agile thinking, sharp skills, and dynamic personalities of 22 cross-disciplinary BIC students, the Class of 2022, who have broad-based skills and specialization depth in strategy, public relations, art direction, copywriting, brand management, and content creation.

No other academic program has the chutzpah to give recruiters a sneak peek at portfolios in progress. This allows you to cultivate talent before the portfolios hit the market. Later in June, you’ll be able to assess how BICsters put your advice into action >> Big BIC BONUS: participants in today’s PiP will be the FIRST to get links to their finished portfolios.

As the only master’s degree program to teach branding and communications in an integrated way,

BIC students learn in a collaborative, interdisciplinary environment. The program is portfolio-driven, which means that ALL students (not just art directors and writers, but managers, strategists, media planners, and public relations practitioners) must create and defend a portfolio to professionals in order to graduate. BICsters spend two years on portfolio development as they elevate class projects and repackage work through the lens of their discipline. Most of our full-time students not only attend BIC classes on campus in the evening, but they’re working professionals, super motived, and mature. BICsters have undergraduate degrees at schools such as Yale, RISD, Dartmouth, Hunter, Cornell, Wesleyan, and Lehigh. During their time in the program, BICsters have won MAIPs, LAGRANTs, GOLD Pencils at The ONE Show, and so much more.

Where do BICsters take their talents? Our grads are at communications agencies such as Droga5, Fenton, TBWA\Chiat\Day, Weber Shandwick, HunterPR, FutureBrand, and Mother as well as companies such as Apple, NYTimes Brand Studio, TikTok, AmEx, Facebook, Google, and the NAACP. Strike while you can…

Thanks for joining us on campus – where the magic happens. And enjoy the BIC PiP!!

Sincerely,

Nancy R. Tag

Professor and BIC Program Director

The rundown

11:30 AM - 12:00 PM

Welcome

Join us for a quick introduction to the BIC program and the BIC PiP! Stop by Room S103 for Dinosaur BBQ!

12:00 - 12:15 pm

Student 1

Agency/Company meets with its first amazing BICster

12:15 - 12:30 pm

Student 2

Agency/Company meets with another great BICster

12:30 - 12:45 pm

Student 3

Agency/Company meets with a new dynamic BICster

12:45 - 1:00 PM

Student 4

Agency/Company meets with the next talented BICster

1:00 - 1:15 PM

Student 5

Agency/Company meets with a visionary BICster

1:15 - 1:30 PM

Student 6

Agency/Company meets with an indefatigable BICster

1:30 - 1:45 PM

Student 7

Agency/Company meets with a fearless BICster

1:45 - 2:00 PM

Student 8

Agency/Company meets with its last inspiring BICster of the day

Branding + Integrated Communication

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